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Utopia Records

CUSTOMER BRIEF

Utopia Records was to open their new store in a matter of weeks. The building was to undergo a total refurbishment inside and out. After initially approaching other suppliers the owners contacted Sign Up Now with a high sense of urgency as they needed to meet their opening deadline and time was running out.

The owners had an idea of what they wanted the store to look like ?Large illuminated letters and light-boxes?. We started immediately and worked closely with Utopia producing drawings and specifications for submission to council and installing temporary signage whilst the building underwent renovations.


SOLUTION OUTLINED

With such a prominent location the owners wanted big, bright lettering that could be seen from all angles of Broadway and City Road. Working within the restrictions council set we supplied large fabricated acrylic letters with reinforced sides and bright red acrylic faces.

Huge slimline light-boxes were manufactured one with interchangeable panels to allow Utopia to change back-lit posters on a regular basis. Under awning light-box and vinyl lettering was installed to the awning. To the owners delight Sign Up Now completed the job including removal of existing facia panels and extrusions, installation of new signage and all electrical connections in one day.


TESTIMONY

?We needed a large back lit neon sign in a big hurry. I had approached several large signage companies with my urgent request and Sign Up Now came to the rescue with a professional "can do" attitude. They required very little direction and made some effective suggestions for a superior look.

We felt that Steve was part of the team to get this shop open on time and he went beyond our needs with temporary signs and installation requirements. I would recommend Sign Up Now to any business especially when time is money?. Thanks Steve & the team

Sandra Cotter

Utopia Records

Utopia Records


MATERIALS SPECIFICATIONS

Painting: Solargard black exterior acrylic paint.

Awning: Vinyl computer cut lettering. Material from Johnson?s Graphics 7000 series Bright Red. Vinyl provides almost an illuminated effect.

Shop Fa?ade: 3mm high gloss Alupanel facia boards used as a backing on which the ?Utopia? Logo (fabricated letters) were mounted.

Illuminated Signage: Fabricated acrylic letters with reinforced 4.5mm sides and bright red acrylic faces. Letters contain internal 15mm white neon tubing. Light-boxes made from 100mm slimline section and powder coated black. Opal acrylic light-box faces feature black block-out vinyl and interchangeable panels for back-lit poster display.




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